But he’s also a child of Internet-driven cults of personality like Soulja Boy and Lil B, young rappers whose most meaningful fan interactions happened outside the label system. He’s an inheritor of several generations of Chicago gangster rap, and also of the drill music that’s saturated the city in the last three years. Typically his rhymes don’t get more inventive than “Hit him with that Cobra/Now that boy slumped over.” But his grip on youthful abandon is compelling - he makes menace sound fun. These mentions are the only indication of heart on this album, which barely rewards close listening. “She be flexin’ like a bitch/She know papa got that cash/She know papa hella rich.”Ĭhief Keef might not be much of a rapper - he’s clunky, monochromatic and sometimes outright awful - but he’s careful. “My daughter’s heaven sent/She rock Gucci, Louis,” Chief Keef raps. “Got Them Bands,” a bonus track, is the most direct. Surprisingly, “Finally Rich” is an album that at least doesn’t ignore fatherhood. It is also, thanks to Young Chop, who produced about half of it, exuberant and pugnacious, a stress reliever of an album. Like the mixtapes that preceded, it’s relentlessly dark and sometimes lifeless, at least in the lyrics. There’s plenty that’s troubling, and troubled, too about his major-label debut album, “Finally Rich” (Glory Boyz/Interscope), which was released this week. Chief Keef is 17, and appears happy for the most part to be seen as a problem child. The same one whose music is in part a catalog of gang-related boasts and threats. The same person who spent a significant portion of 2012 under house arrest in connection with gun charges. This is the same Chief Keef who had another of his Instagram accounts suspended in September for posting a photo of himself receiving oral sex. Exactly one rap star has an Instagram account wholly devoted to affectionate, intimate, cute pictures of his child: Chief Keef.
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